Are you looking at becoming a Digital Marketer? They are responsible for the promotion of products or brands through one or more digital media channels, such as search engines, social media, email, websites and apps to connect with current and prospective customers. Digital Marketers may work with organic (free) or paid channels, using funds budgeted by their organisation to achieve a return on investment.
Digital Marketers work towards achieving key performance indicators (KPI) for each channel so they can properly measure the company's performance across each one. For example, a Digital Marketer in charge of search marketing measures and analyses their website's traffic and adjusts their campaigns and strategies accordingly. In small companies, one Digital Marketer might own many digital marketing channels at the same time, but larger organisations may employ specialists that each focus on just one or two of the brand's channels.
Currently, there are only 1199 positions for a Digital Marketer across Australia with a common salary of $70K per year. While it is an extremely competitive role to get into, The Perfect Resume team has helped others to land an interview in the Marketing & Communications industry. We believe we can increase your chances with our resume writing services also!
To apply for a Digital Marketer position, your resume will need to prove to recruiters and prospective employers that you will have the following transferable skills:
- Developing marketing strategies.
- Managing content generation, ad campaigns, social media, emails, customer relationship management software, search engine optimisation.
- Tracking KPIs such as shares and impressions on social channels, conversions in search channels and open and click-through rates in emails.
- Analysing campaigns to identify what did and didnÂ‚Â'„Ât work, and whether time and money can be better spent.
Due to the high volume of applications for a Digital Marketer received every year, qualifications that would increase your chances of landing an interview include a Diploma or Bachelor degree in marketing or business.
The Perfect Resume Services
When applying for a Digital Marketer position, your resume needs to tell a story about your skills, expertise, talents and passions and in a highly competitive job market, standing out matters!
The team of professional resume writers at The Perfect Resume are skilled in writing resumes for Digital Marketers and have proven success in helping people land interviews and the job they want! We offer all job seekers a free resume review, ATS Scan, guides and templates and genuinely care about your career outcomes, partnering with you on your job search journey, following up and providing ongoing support. Your Professional Resume Writer will not let you feel like you are on your own!